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Digital Marketing Manager

We’re looking for a Digital Marketing Manager with 3-5 years of experience. This role will be responsible for managing digital marketing for Ubiquiti Networks’ consumer electronics products, such as the Amplifi HD Mesh Wi-Fi line. You will be responsible for developing and implementing digital marketing plans and reporting on the metrics and ROI.

Candidate must be a strategic thinker and possess in-depth technical understanding as well as hands-on experience with SEM, paid social media, retargeting campaigns, and CRM. You will partner closely with the PR and social media teams to devise strategic and targeted campaigns that raise awareness for our consumer products and drive sales. This is your chance to be part of the in-house team behind the exciting and fast-growing consumer segment at Ubiquiti Networks.   

As Digital Marketing Manager, you will:

  • be a key stakeholder in developing the overall marketing strategy and plans for Ubiquiti Networks’ consumer products
  • develop comprehensive digital marketing campaigns
  • work closely with the PR and social teams to develop and maintain an editorial calendar and manage content development
  • drive content optimization through regular A/B testing
  • manage programs to optimize natural/organic and paid search, manage SEM and paid social campaigns
  • analyze user data and develop targeting strategies for digital ads on various channels
  • measure and improve SEO performance, monitor Google Analytics and recommend website optimizations
  • manage the digital ad budget
  • develop a digital dashboard to measure results and report on metrics of success

As Digital Marketing Manager, you have:

  • 3-5 years of corporate and/or agency digital marketing experience
  • a bachelor’s degree in a relevant field, experience working with consumer brands (consumer electronics experience a plus)
  • strong strategic planning skills
  • an in-depth understanding and experience with various digital marketing channels
  • proven ability to develop digital marketing campaigns that deliver results
  • an eye for engaging and popular content
  • experience developing digital marketing dashboards and strong analytical abilities
  • excellent communication and presentation skills
  • current authorization to work in the United States on a full-time basis -- this employer will not sponsor applications for work/student visas
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